Management and operation by ATLANTIC Hotels
Severin*s - The Alpine Retreat • Stubenbach 273 • A-6764 Lech

Data protection

General information

Thank you for your interest in our technical and organizational data protection measures for the hotel Severin*s – The Alpine Retreat. The confidentiality of your personal data and compliance with data protection provisions are important to us. The collection, processing and use of personal data in the hotel Severin*s – The Alpine Retreat and as part of the operation of our internet pages comply with the European Union's data protection standards and, in particular, with the provisions of the German data protection laws. Personal data includes all information that may be used to directly or indirectly identify a person, e.g. name, residential address, email address, date of birth, profession, bank account details, etc.

The internet pages of Severin*s – The Alpine Retreat are constantly updated and adapted to meet the requirements of a customer-friendly, interactive information platform. For existing internet pages as well as those uploaded in the future, we hereby assure you that we only store, process or forward your personal data if you have actively volunteered this information, e.g. as part of a newsletter request, contact form, a booking or in the event of email enquiries. Your personal data will only be processed for the purpose for which the information has been provided. This data will only be forwarded to third parties outside the ATLANTIC Hotels Group if this is required by law or if you have provided your written consent.

To make your visit to our website as pleasant and convenient as possible, we use various types of so-called cookies. Cookies are small text files that are stored in directories provided specifically for this purpose on your computer, in order to manage your connection to our internet pages.

We use technical as well as organizational security measures in order to protect your personal data. Our employees are subject to the company's specific non-disclosure obligations.

This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses "cookies", which allow your use of the website to be analysed. The information generated by the cookie about your use of this website (including your IP address) is transmitted to a Google server in the USA, where it is also stored.

Google uses this information to evaluate your use of the website, in order to compile reports on the website activities for the website operator and to provide additional services related to the use of the website and the internet. Google may also transmit this information to third parties, if required by law or if third parties process this data on behalf of Google. Google will not link your IP address with other data held by Google.

You can prevent cookies from being installed by adjusting your browser software settings; however, please note that you may then not be able to use all the functions on this website to the full extent.

By accessing this website, you consent to the processing of the collected data by Google in the manner described above and for the purposes previously mentioned.

The data collection and storage may be revoked at any time with effect for the future.

Given the debate regarding the use of analysis tools with complete IP addresses, we would like to note that this website uses Google Analytics with the extension "_anonymizeIp()", so that IP addresses are only processed in an abbreviated form, in order to prevent direct personal references.

You can prevent the collection of data with Google Analytics by clicking on the following link. This sets an opt-out cookie, which prevents the future acquisition of your data when you visit this website:
Google Analytics deaktivieren

This website uses the remarketing function from Google Inc ("Google"). As a part of the Google advertising network, this function is intended to present website visitors with advertising based on their interests. The website visitor's browser saves so-called "cookies". These are text files which are stored on the visitor's hard drive and which enable recognition of the visitor when he/she accesses websites that belong to Google's advertising network. On such sites, adverts can then be presented to the visitor. These adverts are based on content which the visitor previously accessed in websites which use the Google remarketing function.

If the user has consented to his/her web and app browser history being linked to his/her Google account and information from his/her Google account being used to personalise adverts, Google will apply data from this signed-in user along with Google analytics data to create target-group lists for cross-device remarketing. This involves Google Analytics firstly recording Google-authenticated IDs from users of our website. These IDs are linked to the Google accounts (i.e. personal data) of these users. Google Analytics will then temporarily link these IDs with our Google Analytics data in order to optimise our target groups.

If the remarketing function is not wanted, you can fully disable it via the relevant settings under http://www.google.com/settings/ads. Alternatively you can disable the use of cookies for interest-based advertising by following the instructions under http://www.networkadvertising.org/managing/opt_out.asp. Further information on Google remarketing and privacy terms are available under: http://www.google.com/privacy/ads/.

This website uses Mouseflow, a web analytics tool of the company Mouseflow ApS, Flæsketorvet 68, 1711 Copenhagen, Denmark, to record randomly selected individual visits (only with an anonymized IP address). This creates a log of mouse movements and clicks, with the intention of replaying individual site visits selected at random and then developing potential improvements to the site. The information is not personally identifiable and will not be forwarded. If you wish to prevent such recordings, you can disable them on all websites that use Mouseflow by visiting the following link: www.mouseflow.com/opt-out/

In the event of questions regarding the handling of your personal data at ATLANTIC Hotels, our data protection officer is happy to be of assistance. He can be reached at the following address:

ATLANTIC Hotels External Data Protection Supervisor
Martin Mielke